Case | Ocean.io
How we increased the quality of Ocean's leads by 330%.
Success story
Here is how we helped a company that spends several hundred thousand kroner every month on social media. Cases deal with European countries.
01.
step
We started by analyzing their data from previous advertising. Here we found that there was something to work with.
02.
step
We set up a target group test based on interests rather than the LAL audience that they had previously focused on.
03.
step
We analyzed the quality of their previous leads compared to the leads they got after our target group test.
Results
The results they got out of the test were below.
€65,2
Previous price per lead
€22,1
Current cost per lead
330%
Improvement in price per quality lead
600,000 DKK
Estimated money saved